Testimonials

  • I worked with Cup of Ambition on Punchdrunk’s the Burnt City. At turns dynamic, imaginative, tenacious and ruthlessly efficient, they got to grips with a complex project in record time - deftly juggling internal and external stakeholders with patience, flexibility and delivering first class results. They’re a joy to work with and melded effortlessly into our team culture. Would I work with them again? In heartbeat.

    Stephen Patry-Makin - Senior Producer, Punchdrunk (2016 - 2023).

  • An adept, accessible and - vitally - affordable service. Grace and Izzi are a tour-de-force duo with an abundance of experience. They are exceptionally efficient, experienced and, as creatives themselves, they understand artists. I have trusted them with my own work and wouldn't hesitate to recommend to any theatre makers or creatives out there.

    Ellie Simpson - Senior Producer and Programmer, Pleasance Theatre

  • We could never have imagined our show would sell as well as it did, and we will forever be grateful to Grace & Izzi for all their fantastic ideas and work. They are so attentive and responsive, open to ideas, and clearly experts in social media marketing, helping us to achieve our goals of bringing in diverse audiences. I couldn’t recommend them more highly to anyone looking for a marketing team.

    Dan Sareen, Want the Moon Theatre

  • I would recommend Cup of Ambition without any hesitation to theatre companies large and small. What they achieved for us was nothing short of miraculous. They created an extremely effective campaign for a complex project with a short lead time, engagement across our channels soared, and they were absolutely instrumental in helping us smash our box office targets.

    Joshua Goodman - Producer, Zoo Co

  • Grace and Izzi are the best marketing team I have worked with. They come up with creative and forward-footed marketing campaigns (especially when the budget is not as big as one would like...). Whenever I work with them I feel like a weight has been lifted due to their amazing communication, upfront clarity and regular updates. I truly owe the success of my recent show Leaves of Glass to their detailed, flexible, and fun marketing campaign. 10/10 would recommend them.

    Zoe Weldon - Zoe Weldon Productions

  • We have loved working with Grace & Izzi. The passion, enthusiasm, and skill they bring to the festival is truly second to none. They are bloody good at what they do, handling lots of complex and bespoke campaigns and relationships simultaneously and with a great approach, calmness, and success. It's a perfect combination for us.

    Andy George & Mat Burtcher - Directors and Co-Founders, VAULT Festival

  • As Artistic Director of a small theatre company, working with Izzi and Grace has been an indispensable service. Their care, effort and contacts have helped me expand my business and my network. I am able to focus on my projects while being assured my work will reach its audience. Cup of Ambition is a game changer for the theatre community.

    Olivia Munk - Artistic Director, Part of the Main

  • Working with Grace and Izzi on our festival season has been an absolute delight! Their innovative strategies, nuanced understanding of the fringe, season/festival marketing and working with producers at all levels and impeccable attention to detail significantly boosted ticket sales, leaving us thoroughly impressed and grateful for their expertise.

    Sofi Berenger - Senior Producer, Kings Head Theatre

  • I loved working with Izzi and Grace. They looked after the tour of our show incredibly and went above and beyond to make sure it was successful. They created engaging material, and did genuine outreach to our target audiences, which meant the work was visible and my profile was raised. Their warmth and personalised work makes such a huge difference. They really got the show.

    Victor Esses, Theatre Maker

  • It's sometimes tough for new and young theatre-makers to know how to promote their shows, especially when they're busy creating them. After Cup of Ambition's workshop, our theatre companies felt inspired, encouraged and empowered to create a marketing plan that fit their budget and resources. As a venue, it's hugely reassuring to know that our artists have been given the tools and insight to succeed.

    Adam Hemming - Artistic Director, The Space

  • Grace and Izzi are big legends who are so supportive, passionate and forward thinking about the work they do and the artists they support. They are brilliant assets to any team, are great at what they do and are my first thought when securing a marketing team and that's not about to change!

    Beth Sitek - Freelance Producer

  • Izzi and Grace are an extraordinarily efficient duo, with a real understanding of exactly what support your show needs at any given time. They design, implement and nuture an exclusive campaign, that maximises your reach against whatever your budget might be. As a Producer, it was so empowering to know your marketing was ticking over in such capable hands. They’re also bloody lovely people, and I would recommend them to anyone.

    Rob Ellis - Producer, Iris Theatre

  • Cup of Ambition's support to us on Godot is a Woman was all we wanted and then-some. They took so much care to listen to our ideas and vision, whilst giving sound advice, creative insight and always keeping us in the loop. Most invaluable of all to us as a young company was their skill in managing the often very techy side of online campaigns and target audiences. Well worth our investment and well worth yours, they are a much-needed marketing genius gem for the industry!

    Cordelia Stevenson - Company Director, Silent Faces

  • From the moment we got in touch with CoA they have been patient, informative, kind and hardworking at a time when we really needed it most. Izzi and Grace were the perfect duo for us. Calm and reassuring whilst simultaneously keeping us focussed on the direction of our social media campaigns. They would take a brief from us (sometimes very rushed on our part due to our schedules!) and would create a whole social media calendar and targeted campaigns that consistently led to an increase in sales. I have no doubt, that without their kind words, belief in our vision and belief in us, that we would not be where we are today.

    Harriet Morris - Artistic Director, The Nutshell